Armaf Beauté to Reveal New Beauty Collection at Beautyworld Middle East 2025
Armaf Beauté the luxury fragrance and beauty house known for combining elegance with innovation is set to unveil its latest beauty collection at Beautyworld Middle East this year. The region’s largest trade fair for beauty, fragrance, and wellness will serve as the launch platform for the brand’s newest additions, showcasing Armaf Beauté’s continued evolution in the premium beauty space.

Adding to the excitement, renowned celebrity makeup artist Hanady Hamdan will host an exclusive masterclass on 27th October at 12 PM, where she will share professional techniques and create trending looks using the newly launched products. This session promises invaluable insights for beauty editors, influencers, makeup artists, and professionals keen on staying ahead of seasonal beauty trends.
Throughout the three-day event, spokespersons from Armaf Beauté will be available for exclusive media interviews. Representatives will offer commentary on the brand’s latest innovations, the inspiration behind the new release, and Armaf Beauté’s expanding regional footprint.
Industry professionals, media members, and beauty enthusiasts interested in attending the masterclass or scheduling interviews are encouraged to reserve their spots in advance.
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